UPM Raflatac,one of the world’s leading suppliers of self-adhesive label materials, has announced the release of Raflex Plus Clear – the latest addition to the company’s Raflex Plus film product offering. With its transparency and thinness, this non-top-coated film is ideal for the demanding health and beauty market, as it helps brand owners position goods effectively with discerning buyers who purchase products not just because of brand reputation, but also because of their appearance.

Raflex Plus Clear also provides compelling advantages for participants in the labelstock value chain. The company says label printers and converters will find that this clear film offers improved cold foil stamping performance and superior on-press registration, and it supports solvent gravure, rotary screen, UV letterpress and UV flexo printing methods, among others. And when paired with RP37, UPM Raflatac’s water-based emulsion adhesive for films and a 1.2 mil. PET liner, Raflex Plus Clear also delivers trouble-free diecutting and dispensing.

Brand owners benefit by working with a product that is known for its no-label look, showcasing colorful graphics and lettering, while providing conformability and squeezability. Raflex Plus Clear is designed to perform in a wide array of home usage conditions, supporting the objective of delivering a consistent, high quality brand experience to consumers.

“Raflex Plus Clear offers several advantages, including appearance, performance and productivity, for health and beauty end-uses,” says Patrick Goss, prime business director, Americas, UPM Raflatac. “This innovative clear film combines the best properties of PP and PE films in a single product.”